Url shortening is a method that allows you to create a shorter version of a uniform useful resource locator. But, the shortened model will nonetheless direct users to the preferred page. That is executed with the aid of redirecting customers to a shorter URL, thereby permitting them to get what they’re looking for. The process is straightforward, too. To use a hyperlink shortener, truly enter the lengthy URL within the textual content box and click on “redirect.”
When marketers think about marketing, most bloggers and content publishers try to let everyone know about their products. Although this is certainly an accurate illustration. Most influencers now use their blogs and websites to share the approved link with the product and use their social media channels to earn money.
In internet marketing, having a small URL and pretty URLs is important for several reasons. It’s very easy to share your entire shortener link with your audience.
What is a URL Shortener?
A URL shortener is a digital tool that is used to turn your long links into short links and which brings people to the same place. This is a strategy on the World Wide Web that makes a long URL to short enough and can still be redirected to the required page smoothly.
This is achieved by using a redirect that links to the web page that has a long URL. A URL shortener is the same as a link shortener, is that the same as a link shrinker, a link compressor, a URL condenser, an arrogance URL creator I feel that’s them all covered and they are all different ways of saying the same thing. Which is that we would like to require something long and ugly, then make it short and cute.
What is Branded or Custom URL Shortener
When you’ve connected your custom domain to a URL shortener that acts as a base for all the short links that’s you create. Instead of using a generic domain, you can pick your own.
We always recommend using your custom domain because when you share your links online it leads to increased link trust, brand awareness, and click-through rate.
What Are the Benefits of Using a URL Shortener?
A link shortener will trim and polish your links. Short links are easy to share with everyone and it is easy to track the performance of links with shortener Saas tools. URL shorteners even offer branded link options by custom domain adding.
Not all links on the web are messy. However, many links are long and wordy and you cannot use your keyword for SEO in search engine optimization. But with a URL shortener, you can customize your link and use your focus keyword in the link to get a higher ranking in Google.
One of the most important aspects of SEO among Google and other search engines is to use the URL of your keywords. This creates an attraction for the user – the short URLs help describe the content. Relatively short URLs are easy to share from long URLs to emails, web pages, and social media services, especially Facebook and Twitter.
The link shortener app has received so much attention lately due to the provision of live click data, detailed data, geographical location, where the link was clicked on the webpage, what interests them, and many more. This type of information is invaluable shown on webmasters and Google search consoles where customers are coming from when they are coming.
Why URL Shortener More Effective
First, URL shorteners make your long URLs easier to share and manage. This is especially affected when sharing URLs on blogging, micro-blogging platforms, and mobile messaging applications. Next, URL shorteners can help to avoid excessively long and complicated URLs or any which contain confusing letters and numbers.
Short URLs are much easier to read, memorize and type everywhere. This is especially needed when sharing URLs in any form of print advertising, such as posters, flyers, magazines, or business cards.
Best URL Shortener
Product | Rating | Feature | Free | Price |
---|---|---|---|---|
Rebrandly | Bulk Link Creation, Click Tracking, API Access | 500 URL and 5000 click | Starting From $29/mo | |
Replug | Bio Link, Custom Domain, UTM, QR, SMS Marketing | Free Trail Yes | Starting From $19/mo | |
Clickmeter | Geotargeting, URL Encryption, Multiple API Keys | NO | Starting From $29/mo | |
Bitly | Audience intelligence, Fully-responsive, Cloud-hosted | Basic service for free | Starting From $35/mo | |
TinyURL | Campaign Tracking, Performance Metrics | Free Trial Yes | Starting From $9.99/mo | |
Cuttly | Custom Domains, Link Editing | Free Trial Yes | Starting From $25/mo | |
Retargetkit | Brand Control, Link Analytics, Retargeting | Free Trial Yes | Starting From $9/mo | |
RocketLink | UTM Builder/Tags, Channel Attribution, Link Editing | Free Trial Yes | Starting From $19/mo | |
JotURL | Rank Tracking, Retargeting, Broken Link Discovery | Free Trial Yes | Starting From $9/mo | |
PixelMe | Geotargeting, Mobile Retargeting, Third-Party Integrations | 7-day Free Trial | Starting From $29/mo | |
Geniuslink | Rank Tracking, Third-Party Integrations, UTM Builder/Tags | Free Trial Yes | Starting From $5/mo | |
Bl.ink | Link Analytics, Editing and Link Shortening | Free Trial Yes | Starting From $12/mo | |
Linkly | Partner Management, Brand Control, Campaign Management | Free Trial Yes | Starting From $29/mo |
There are so many link shortener tools like bitly, rebrandly, cutt.ly, who provide you the best support and you can short links by using their service. Not only for shortener they have more functional features that are why to grow your business. Let’s talk about the best URL shortener.
Rebrandly
Rebrandly is the enterprise-leading link control platform to brand, track and share short URLs the usage of custom domains.
Thousands of famous brands and influencers like Lamborghini, Harvard, Dell, Accenture, oracle, tesla, united international locations, Axa, sap are adopting our branded hyperlinks because of the great opportunity to establish quick URLs. For advanced users and custom tasks, rebrandly is the marketplace’s most superior and scalable link-control platform available on the market.
They offer a brilliant set of API and the assistance of expert engineers who will construct small and large tasks round links (SMS, transactional messages, associates and influencers, unmarried-sign-on, OAuth, and extra).
Features:
- Bulk link creation
- UTM parameters
- API access
- 100+ app integrations
- Emojis on short links
- GDPR-compatible
- Rapid auto-scaling servers
- Private reporting
- Custom reports
- Click tracking
Price:
Rebrandly offers a limited free plan that helps 500 hyperlinks and 5000 clicks in step with month. After that, there are various paid plans starting from $29 /month.
Replug
Replug is useful for dynamic link shortening in this digital generation. It simplifies the manner of dispensing links on websites, in advertising and marketing, and on social media.
Email subscription and custom URLs form on nearly every hyperlink perform like magic. It builds automatically custom audiences on one-of-a-kind advert networks and converts absolutely everyone who regarded your content material especially 3rd party content.
Increase your conversions by using walking relatively centered retargeting campaigns primarily based on what links your audience has visited.
Feature:
- URL Shortener
- Social Media Bio Links
- Link Analytics
- Custom Domain
- QR Generator
- UTM Builder
- Lead Generation With Branded CTAs
- Bulk Links for SMS Marketing
- Branded short Link Management
Price:
Replug has three premium plans, Basic– $19 per month, Professional– $49 per month, and Agency– $77 per month.
Clickmeter
Clickmeter is a platform that helps marketers take to manage their advertising hyperlinks and maximize their conversion quotes.
It’s ideal for affiliates, publishers, and businesses, it is a hyperlink tracking platform that permits customers to monitor marketing campaigns and net-based total hyperlinks.
An associate monitoring device that allows medium to big groups to create weblink and course visitors to the touchdown page whilst tracking conversion charges & preventing malicious clicks.
Features:
- Multilingual support
- GEO targeting
- URL encryption
- Bulk link creation
- Branded tracking links
- Multiple API keys
- Google Analytics UTM support
- Device-based targeting
- Clone links
Price:
ClickMeter has three premium plans, all offer has a 30-day money-back guarantee. Medium plan $29 per month, Large $99 per month, X-Large $349 per month.
Bitly
one of the most popular URL shorteners is Bitly around all shortener. And one of the motives for this is that it doesn’t require an account to use. Plus, you could create as many short hyperlinks as you want.
Bitly has functions like link retargeting within the paid version. You can track links and get related analytics to your dashboard. It even measures your advertising and marketing campaign performance for a particular location.
Features:
- Connect custom domain
- Analytics dashboard
- Audience intelligence
- Custom URL
- Integration with Zapier and TweetDeck
- Fully-responsive
- Cloud-hosted
- URL retargeting
Price:
Bitly offers its basic service for free. After that, premium plans with a custom domain and more features cost $35 per month with monthly billing.
TinyURL
Tinyurl is a link management platform that may be used to shorten and personalize URLs in addition to unlimited clicks. It uses virtual marketing campaign monitoring and analytics to provide actual-time performance records.
The TinyURL dashboard provides more than one metric to monitor click-on records which include places, devices, common instances, and greater.
Feature:
- Campaign Tracking
- Dashboard
- Link Analytics
- Performance Metrics
- URL Shortener
- Website Analytics
Price:
TinyURL offers free basic ad-supported shortening for individual users. After that their premium price starts at $9.99 /mo with 500 active URLs, and Bulk 100k Starts at $99.00 /mo with 100,000 API credits.
Cuttly
Cuttly is a URL shortener software designed to help businesses of all sizes shorten, track, and optimize hyperlinks on a unified interface. The platform enables administrators to set up link expiration parameters based on the number of clicks and dates.
The software works very fast, functional, and stable and it shares very important data about the analysis and monitoring of these links. Users can generate a QR code for each of the links along with the personal protection program and preview mode to save you the suspicious links.
Feature:
- Custom Domains
- For Marketing and Advertising
- Link Analytics
- Link Editing
- Link Shortening
- UTM Builder/Tags
Price:
Cuttly offer 3 plan $ 25.00 / month – Upto 5 users, $ 99.00 / month – Upto 10 users and $ 149.00 / month – Upto 99 users.
Retargetkit
All-in-one link control and lead-era toolbox for virtual marketers, affiliate entrepreneurs, and advertising and marketing businesses. Retargetkit offers 6 major capabilities (branded URL shortener, call-to-action, lead generation, bio hyperlink, curated page, custom widget).
Some demanded functions like- a/b checking out, conversion tracking, hyperlink cloaking, geo-targeting, etc. You can get your own branded hyperlink management carrier in minutes via the retargetkit white label company function. No development team is required.
Feature:
- Backlink Management
- Brand Control
- Campaign Management
- Channel Attribution
- Link Analytics
- Partner Management
- Retargeting
- URL Shortener
Price:
RetargetKit pricing starts at $9.00 as a flat rate, per month. RetargetKit offers a free trial.
RocketLink
Url shortening and hyperlink retargeting platform that allows adding retargeting pixels to any link. Rocketlink permits customization of the title, description, and image of any link shared on social media.
Hyperlinks may be customized using their own branded domain. Different features consist of including call-to-action or custom scripts and 3rd party widgets like opt-in popups, live chat, push notifications – UTM tags – custom root area redirects rocketlink lets in retargeting absolutely everyone who clicks on any link.
Feature:
- Backlink Management
- Brand Control
- Campaign Management
- Channel Attribution
- Custom Domains
- Link Analytics
- Link Editing
- Link Shortening
- Retargeting
- Third-Party Integrations
- URL Shortener
- UTM Builder/Tags
Price:
RocketLink prices are starts from $19 per month and they offer a 10 Day Free Trial.
JotURL
Joturl.com is a marketing tool designed to increase your conversions, engage prospects, and track revenues, fr0om one dashboard, to make effective marketing choices.
Attract, track and convert your visitors and boost your inbound marketing results, on any channel: web, social media, mobile apps, blogs, forums, Sms, emails, and offline channels.
10 Product in one an effective and useful marketing tool designed to reinforce your inbound marketing consequences and conversions, with an exceptional experience.
Feature:
- Backlink Management
- Brand Control
- Broken Link Discovery
- Campaign Management
- Channel Attribution
- Link Analytics
- Partner Management
- Rank Tracking
- Retargeting
- URL Shortener
Price:
JotURL pricing starts at $9 as a flat rate per month. JotURL also offers a free trial for individual users.
PixelMe
Pixelme is a hyperlink management platform for online marketers. Brand, tune & percentage your own branded URLs by one effective platform. Automatically turn links into a brand asset.
Create links together with your custom domain and take manipulate the content material. Insert retargeting pixels into your links and retarget all of us who clicked for your links. It’s satisfactory for b2b & b2c marketers or commercial enterprise owners with link tracking and retargeting.
Unify your advertising information to characteristic every marketing effort, track ROI, view purchaser trips, and optimize your budgets for increase.
Feature:
- Audience Targeting
- Brand Control
- Campaign Management
- Conversion Tracking
- Custom Domains
- Geotargeting
- Link Analytics
- Link Editing
- Link Shortening
- Mobile Retargeting
- Retargeting
- Social Media Retargeting
- Third-Party Integrations
- URL Shortener
- UTM Builder/Tags
Price:
PixelMe offers a 7-day free trial after which premium plans start at $29 per month for up to 5,000 monthly clicks with the Starter plan.
Geniuslink
Geniuslink gives you the quality way to share monetized product and affiliate hyperlinks along with your target audience.
Get the most out of every URL with easy and effective equipment that enhances conversions and prevents time. Use actionable reviews to measure what is working and what is no longer, then regulate your marketing strategies for better performance within the future.
Geniuslink helps you to be successful they do this by using offering fair pricing and attempting to build long-time relationships with everyone in all our clients.
Feature:
- Brand Control
- Campaign Management
- Custom Domains
- Link Analytics
- Link Editing
- Link Shortening
- Rank Tracking
- Third-Party Integrations
- UTM Builder/Tags
Price:
Geniuslink offers a free trial after which it is available on usage-based pricing models. Their price starts for Basic $5/month up to 2000 clicks and increases by $2 per 1,000 clicks.
Bl.ink
Bl.Ink is a link manager software designed to help agency to shorten URLs, brand, track URLs, and control URLs.
Teams can display and measure touchpoints across engagement trips, edit conceited keywords and make use of graphs or charts to advantage insights into clicks between date stages primarily based on geographical location.
Easy to find and options for brand name and is a much better user/brand experience. Very helpful and responsive customer support, easy URL builder, and copy feature.
Feature:
- Broken Link Discovery
- Campaign Management
- Channel Attribution
- Custom Domains
- Link Analytics
- Link Editing
- Link Shortening
- Rank Tracking
- Retargeting
- Third-Party Integrations
- URL Shortener
- UTM Builder/Tags
Price:
BL.INK offers a free trial and their pricing starts at $12.00 at a flat rate, per month.
Linkly
Linkly is a click tracking software program for entrepreneurs, publishers, and companies. Linkly lets you turn any link into a monitoring link.
You may upload retargeting tags, do conversion monitoring, click fraud tracking, smart redirects primarily based on region or device, hyperlink rotation, and exquisite visual reports.
Linkly works as a custom URL shortener and you can use your domain to created branded quick hyperlinks. You could be included it with chrome, firefox, google sheets, and zapier.
Feature:
- Backlink Management
- Brand Control
- Campaign Management
- Channel Attribution
- Custom Domains
- Link Analytics
- Link Editing
- Link Shortening
- Partner Management
- Retargeting
- Third-Party Integrations
- URL Shortener
- UTM Builder/Tags
Price:
Linkly is available for free and on a monthly subscription of $29 per month.
Conclusion
link shortener can help you to know how many people click on your links? And where do those visitors live also as where those clicks came from?
Short your link with a custom domain, use a custom slug, track your audience all features are found in link shortener tools. You can use them to enhance your marketing efforts and supply a far better experience for your customers and social media followers